Product
Build with your community, not for it. Product Managers and Product teams should always have a customer-centric approach to building product, and where better to find them than your community? It's made up of your best customers.
METRICS
# of features built from community ideas, # of user interviews
COMMUNITY & PRODUCT CAN WORK TOGETHER TO
find ideal members for product development research, either through a product advisory board or through members of the broader community
escalate ideas or issues surfaced by community members
build trust in the community around your product by sharing information frequently and giving the community early access to information and opportunities