Community-Led companies
are the future.

We believe that a thriving community is a company's most valuable asset.

Community scales your business, resources, and presence in ways that traditional marketing or advertising channels can't. When done right, community enables and improves customer acquisition, streamlines support and success, bolsters retention, and provides crucial product insights. Community is the beating heart of the business that keeps the rest of the team running.

Community is taking center stage at organizations across all industries. With traditional marketing techniques reaching a saturation point and more of our lives taking place online, companies are rightly turning to community now more than ever. But while community builders rejoice at the progress being made, we must ensure that companies understand this isn't just a trending marketing technique. Community-Led companies are the future.

Community may look different for every company, but the core set of underlying principles remain the same. Together we pledge to help build companies where:

01

Community has its own team, and is not treated as a bolt-on to Sales, Marketing, Support, or any other department.

02

The community and the community builders are properly valued and empowered.

03

The community receives value from the company, and the company in turn receives value from the community and its members.

04

The company focuses on building deep relationships with members and enabling members to connect with each other.

Corner Decoration

We will be Community-Led, and we will provide the data, evidence-based case studies, and resources to help guide the next generation of Community-Led companies.

Mac Reddin
Mac Reddin
Founder & CEO
Jack Altman
Jack Altman
‍Founder & CEO
Camille RIcketts
Camille Rickets
Head of Brand
Camille RIcketts
Leif Abraham
Co-CEO
Johnny Boufarhat
Johnny Boufarhat
Founder & CEO
Manny Medina
Manny Medina
CEO
Karri Saarinen
Karri Saarinen
CEO
David Booth
David Booth
‍CEO
Stephanie Grice
Stephanie Grice
Head of Global Community
Alexis Ohanian
Alexis Ohanian
Founder
Daniel Liebeskind
Daniel Liebeskind
Co-Founder & CEO
David Siegel
David Siegel
‍C
Alexis Ohanian
John Britton
‍Founder 
Jeff Hudson
Jeff Hudson
CEO
Ajay Kulkarni
Ajay Kulkarni
Founder & CEO
Li Jin
Li Jin
Founder & Managing Partner
Tiffany Zhong
Tiffany Zhong
Co-Founder & CEO
Nate Tucker
Nate Tucker
CEO
Dave Fano
Dave Fano
Co-Founder & CEO
Alex Bouaziz
Alex Bouaziz
CoCEO
Edward Chiu
Edward Chiu
Co-Founder & CEO
Paul Estes
Paul Estes
Chief Community Officer
Joseph Quan
Joseph Quan
Co-Founder & CEO
Holly Firestone
Holly Firestone
VP of Community
Ben Hindman
Ben Hindman
Co-Founder & CEO
Aileen Horgan
Aileen Horgan
VP Marketing
Sid Yadav
Sid Yadav
CEO
Robin Van Lieshout
Robin Van Lieshout
Co-Founder & CEO
Austin Peter Smith
Austin Peter Smith
‍Co-Founder & CEO
Josh Buckley
Josh Buckley
‍CEO
Robin Van Lieshout
Jess Lee
‍Co-Founder
Robin Van Lieshout
Johnathan Gottfried
‍Co-Founder
Kevin Boyce
Kevin Boyce
CEO
Najva Sol
Najva Sol
Head of Product & Marketing
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